Privacy Policy
1. General Information
This Privacy Policy describes how eTAIL agency processes your personal data (hereinafter "Data") in the context of its activities and the use of the website https://etail-agency.com.
We attach paramount importance to the confidentiality and security of your Data, in accordance with the provisions of Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data (“GDPR”), as well as any applicable national data protection legislation.
By using our website, requesting our services, contacting us or providing us with your Data directly or indirectly, you agree to the practices described in this Privacy Policy.
If you do not agree to the terms of this Policy, please do not use our website or provide us with your Data. In this case, you will not be able to benefit from all the services offered by eTAIL agency.
2. Contact details of the data controller
The data controller is eTAIL agency, whose registered office is located at:
7 rue de Madrid
75008 Paris
France
Email address: administrator@etail-agency.com
As part of its activities, eTAIL agency is responsible for processing the personal data you provide to us:
- via the website https://etail-agency.com ;
- via our contact forms;
- during your interactions with our teams;
- in connection with the use of our services;
- or through our partners when necessary for the performance of our services.
For any questions relating to the processing of your personal data, you can also contact our Data Protection Officer (DPO):
DPO@VIRTUOLOGY.COM
3. What data do we collect, for what purpose, on what legal basis and for how long?
The data we process comes from:
- information that you provide directly to us when you use our services or contact us;
- forms are available on the website https://etail-agency.com ;
- cookies and similar technologies used on our site.
We only collect the Data strictly necessary to achieve the purposes described below.
Data is retained only for the period necessary for the processing in question and in accordance with applicable legal obligations. At the end of this period, it is deleted, anonymized, or archived in accordance with current regulations.
3.1 Data provided as part of our services
3.1.1 Advice and support
Purpose
To provide consulting, support and project management services entrusted to eTAIL agency.
Data collected
- Identification data;
- Professional contact details;
- Electronic and telephone data;
- Information exchanged within the framework of the mission;
- Connection details when required.
Legal basis
Performance of the contract (Article 6.1.b of the GDPR).
Shelf life
Throughout the duration of the contractual relationship, and subsequently in accordance with applicable legal obligations.
3.1.2 Customer Relationship Management
Purpose
Responding to information requests, ensuring commercial follow-up, managing services, exchanges, projects and invoicing.
Data collected
- Identification data;
- Professional contact details;
- Contact details;
- Financial data required for invoicing;
- Information exchanged within the framework of the business relationship.
Legal basis
Performance of the contract (Article 6.1.b of the GDPR).
Shelf life
During the term of the contractual relationship and then in accordance with applicable accounting and tax obligations.
3.2 Data collected via our website
3.2.1 Contact Form
Purpose
Allowing you to contact us to obtain information about our services or to send us a request.
Data collected
- First and last name ;
- E-mail address ;
- Telephone number (if applicable);
- Company name;
- Message content.
Legal basis
Implementation of pre-contractual measures (Article 6.1.b of the GDPR).
Shelf life
The time required to process your request, then in accordance with applicable legal time limits.
3.2.2 Newsletter Subscription
Purpose
To send you news, publications and information relating to the services of eTAIL agency.
Emails sent by eTAIL agency may contain tracking technologies to measure message opens and interactions with their content in order to analyze the performance of our communications and improve our content.
Data collected
- E-mail address.
Legal basis
Your consent (Article 6.1.a of the GDPR).
You can withdraw your consent at any time via the unsubscribe link in each communication.
Shelf life
Until you unsubscribe or, failing that, for a maximum period of three (3) years from the last contact from you.
3.3 Cookie Management
Our site uses cookies and similar technologies.
Cookies allow, among other things:
- to ensure the proper functioning of the Site;
- to remember certain user preferences;
- to measure the audience;
- to improve our services;
- to manage your consent preferences.
The site uses, in particular, the following technologies:
- Google Analytics 4;
- Google Tag Manager;
- CookieScript for consent management.
The different categories of cookies used on the Site are described in our Cookie Policy, accessible from the Site.
The updated list of cookies actually used is available via our CookieScript consent manager.
Non-essential cookies are only placed after obtaining your consent.
You can modify or withdraw your consent at any time from the preference manager accessible on the Site.
4. To whom may your data be transmitted?
Your Data may be communicated to companies belonging to the Virtuology, when necessary for the purposes described in this Privacy Policy.
In the course of performing our services, we may also use technical subcontractors (hosting, maintenance, analytics tools, consent management, IT services, etc.) acting exclusively on our instructions and subject to contractual obligations of confidentiality and security.
These service providers include, in particular, audience analysis tools, consent management and technical services necessary for the operation of the Site.
These service providers may process certain Data only within the scope of the services they provide to eTAIL agency.
We require all our subcontractors to comply with applicable regulations regarding the protection of personal data and to implement appropriate technical and organizational measures to ensure the security of your Data.
We do not sell or share your Personal Data with third parties for commercial purposes.
When our Site includes links or features that allow interaction with third-party services (such as social networks), the data processing carried out by these services remains subject to their own privacy policies. We encourage you to review them before using them.
5. What are your rights?
In accordance with the General Data Protection Regulation (GDPR), you have the following rights regarding your personal data:
Right of access
You have the right to obtain confirmation as to whether or not personal data concerning you is being processed by eTAIL agency and, where that is the case, to access it and to obtain information about the processing carried out.
Right of rectification
You have the right to request the correction of inaccurate or incomplete personal data concerning you.
We encourage you to inform us of any changes to your information to ensure its accuracy.
Right to erasure
You can request the deletion of your personal data when:
- they are no longer necessary for the purposes for which they were collected;
- You withdraw your consent when it constitutes the legal basis for the processing;
- you object to the processing under the conditions provided for by the GDPR;
- their processing is unlawful;
- A legal obligation requires their removal.
However, certain data may be retained when its retention is required to comply with a legal obligation or for the establishment, exercise or defense of legal claims.
Right to restriction of processing
You can request the restriction of the processing of your data in the cases provided for by the GDPR.
Right to portability
Where processing is based on your consent or on the performance of a contract and is carried out by automated means, you may request to receive your data in a structured, commonly used and machine-readable format, or request its transmission to another controller where technically feasible.
Right to object
You can object, for reasons relating to your particular situation, to the processing of your data when it is based on our legitimate interest.
You can also object at any time to the use of your data for commercial prospecting purposes.
Withdrawal of consent
When processing is based on your consent, you can withdraw it at any time.
This withdrawal does not affect the lawfulness of processing carried out before its withdrawal.
6. How to exercise your rights and contact us?
To exercise your rights or for any questions relating to the processing of your personal data, you can contact us:
Email : admin@etail-agency.com
You can also contact our Data Protection Officer (DPO):
DPO@VIRTUOLOGY.COM
We are committed to responding to your request within the time limits stipulated by applicable regulations.
To protect the confidentiality of your data, proof of your identity may be requested when necessary.
7. What happens in case of a dispute?
If you believe that the processing of your personal data does not comply with applicable regulations, we invite you to contact us first at administrateur@etail-agency.com so that we can examine your request and try to provide a satisfactory response as soon as possible.
If you are not satisfied with our response, you have the right to lodge a complaint with the competent supervisory authority in your country of residence.
For data processing carried out by eTAIL agency, you can, in particular, contact the competent French authority:
National Commission for Information Technology and Freedoms (CNIL)
3 Place de Fontenoy
TSA 80715
75334 Paris Cedex 07
France
Website: https://www.cnil.fr
You can also consult the list of European data protection authorities on the website of the European Data Protection Board (EDPB).
8. Information concerning children
The Site and the services offered by eTAIL agency are not intended for children under thirteen (13) years of age.
We do not knowingly collect personal data concerning children.
If we learn that a child has provided us with personal data without the required consent of their legal representative, we will take the necessary steps to delete this data as soon as possible, unless its retention is required by law.
If you believe that a child has transmitted personal data to us, please contact us at the following address:
administrator@etail-agency.com
9. Links to other sites and services
Our Site may contain links to websites or services operated by third parties.
These websites and services have their own privacy policies and personal data management practices. eTAIL agency has no control over these third-party websites and cannot be held responsible for their data protection practices.
We recommend that you carefully review the privacy policies of any third-party websites or services you choose to visit or use before providing them with your personal data.
10. Security
eTAIL agency places particular importance on the security of the personal data it processes.
We implement appropriate technical and organizational measures to prevent the destruction, loss, alteration, unauthorized access, accidental or unlawful disclosure, and any other form of unauthorized processing of your personal data.
Access to personal data is limited to authorized personnel only, within the scope of their duties and subject to an obligation of confidentiality.
We also carefully select our service providers and subcontractors to ensure that they offer sufficient guarantees regarding security and data protection.
Despite the measures implemented, no data transmission or storage system can guarantee absolute security. Consequently, eTAIL agency cannot guarantee that data transmitted via the Internet will be completely protected against unauthorized access.
11. Limitation of Liability
eTAIL agency's liability is limited to direct damages resulting from a proven breach of its legal or contractual obligations.
Under no circumstances will eTAIL agency be liable for indirect damages, including but not limited to:
- data loss;
- loss of earnings;
- loss of revenue;
- loss of profits;
- commercial damage;
- increased operating costs;
- business interruption;
- damage to image.
eTAIL agency will not be held liable for damages resulting from fraudulent or malicious acts committed by third parties, including in the event of computer hacking, introduction of viruses, phishing, unauthorized access or any other computer crime beyond its control.
The Site may contain hyperlinks to websites operated by third parties. As these sites are independent of eTAIL agency, the latter cannot be held responsible for their content, availability, or personal data protection practices.
12. Applicable Law and Jurisdiction
This Privacy Policy is governed by French law as well as by the applicable provisions of the General Data Protection Regulation (GDPR).
In the event of a dispute relating to the interpretation, validity or execution of this Privacy Policy, the parties will endeavor to seek an amicable solution.
In the absence of an amicable agreement within a reasonable time, the dispute may be brought before the territorially competent French courts, subject to the mandatory legal provisions applicable to the protection of personal data.
13. Effective date and amendments
This Privacy Policy came into effect on August 1, 2025.
It can be modified at any time to take into account:
- legislative or regulatory changes;
- recommendations from the competent authorities;
- changes in our activities, our services or the processing of personal data that we implement.
Any substantial changes to this Privacy Policy will be posted on this page and will take effect immediately upon posting, unless otherwise indicated.
We encourage you to check this page regularly to see the latest version.
Last updated: July 24, 2026.